The Danube Competence Center (DCC), based in Belgrade, is a Danube focused association of tourism actors for a sustainable and competitive destination Danube. The association’s main task is to build and support networks of tourism stakeholders by enhancing transnational cooperation through various tourism development and promotional activities while implementing and promoting a unique tourism brand for a competitive European Danube region.

As an association of members from the public, private and non-governmental sectors of 10 Danube related countries (Germany, Austria, Slovakia, Hungary, Croatia, Serbia, Romania, Bulgaria, Moldova and Ukraine), the DCC contributes to the development of a sustainable tourism sector in the entire Danube region by initiating and implementing relevant projects, building the capacities of the tourism stakeholders and defining and promoting high-quality standards of tourism services and products.

In perusing these objectives, the DCC works within three core functions:

Advocacy for the Danube destination (Lobbying)

Contribute to positioning the cross-border Danube destination’s needs and concerns higher on EU, national and regional agendas and to enhance the DCC’s membership, client communication and management.

Marketing and promotion

Create platforms and opportunities for collaborative marketing and promotion strategies – image, products and services.

Product development

Initiate and support members’ individual product and project development as well as initialising the DCC’s own products – both of the highest quality.

DCC successfully cooperate with the German Federal Ministry of Economic Co-operation and Development (BMZ), through its agency Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH, but also other national donor organisations and the European Commission.