If you are working or planning to work in the tourism industry these manuals are for you. You will learn: what is a profitable website and how to sell your products and services online, how to use social media to improve your business and build quality relations with customers on social networks, how to create an online marketing strategy and action plan, and how to choose and successfully use online booking platforms. In these manuals, you will find answers to important questions, practical sales and marketing tools and tips, and how to use them to get more satisfied and loyal customers.

SELL TRAVEL ON YOUR WEBSITE

Importance of good web presence?

How to create a ”profitable” website?

How to sell on your web site?

How to create blog?

How to analyze your activity?

 

SOCIAL MEDIA / NETWORKING

Social media in tourism industry.

What is social media marketing?

How to use Instagram?

How to use Facebook?

How to use Youtube?

 

ONLINE MARKETING PLAN

What is online marketing?

What is online marketing strategy?

How to create online marketing strategy?

What is online marketing plan?

How to create online marketing plan?

 

ONLINE BOOKING PLATFORMS

What are online booking platforms?

How to choose online booking platform?

How to use AirBnB.com?

How to use Booking.com?

How to use TripAdvisor.com

How to increase booking rating?